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Welcome to In Vivo - the only strategically-focused business resource covering the global medical industry. In Vivo is the senior executives’ resource for informed, effective, profitable decision-making because it delivers the insight they need to construct winning strategies, combat competitors’ plans, and anticipate future industry and market developments.
In Vivo’s award-winning analysts deliver revealing, in-depth coverage of your competitors’ strategies; incisive projections of future industry trends and their implications for your business; expert analysis of key industry developments; exclusive interviews with top industry executives and analysts; and in-depth examinations of deal-making, marketing, R&D, regulatory, and finance strategies. For those who need the “so what?” underpinning current industry events laid out in clear, precise language so they can make proactive rather than reactive business decisions, In Vivo is the answer.
And now, you’re able to access crucial information and insights on a more user-friendly, responsive platform, spending less time looking for the information you need. With simpler navigation, design and menus, a robust search capability, and more video, audio and graphics, you’ll get closer to this leading source of insight much more quickly and easily than before.
The new platform puts you in control, through a brand new and improved multi-faceted search capability, allowing you to decide what content you want to see -- whether a broad search on a general topic or pinpointing something very specific. You can also save your searches, or share your search results using a simple email form, or turn your searches, or topics of interest, into custom email alerts or RSS feeds so new content of interest is pushed out to you on a regular basis. It is also easy to scan headlines and quickly bookmark articles of interest to return to later. And, as you read our articles, In Vivo will automatically display related articles, deals, companies, regions, clinical developments and other subjects. This means that you quickly see related content without having to look for it. As we continually add more audio and video content, you can easily search by media type so you can "listen" and "watch" In Vivo to really bring the industry to life. And, with In Vivo's new, fully-responsive design, you can stay on top of industry insights and developments on multiple devices anytime, anywhere – because the market doesn’t stop and neither do you.
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